Banned SMS Words

By Category

Keep in mind that there is no definitive list because carriers do not publicly share their methods for flagging SHAFT content. That being said, we’ve identified the following potential words that brands should avoid including in their text messages:

Sex
  • Sex (any variation of word)
  • Arouse (any variation of word)
  • Sensual (any variation of word)
  • Sextoy
  • Dildo
  • Sexual
  • Orgasm
  • Any body part name
  • Any slang body part names
Drugs
  • Drug(s)
  • Tobacco
  • Cigarette
  • Marijuana
  • Cannabis
  • CBD
  • Indica
  • Sativa
  • Ganja
  • Resin
  • Vape
  • Edibles
  • Kush
  • Hash
  • Hashish 
  • Caliva
  • Canna
  • Bong 
  • Joints
  • Pre-roll
  • Oz/g
  • Shatter
  • Kief
  • Dabs
  • Concentrates
  • Gummies / gummiez
  • Budtender
  • Bong
Alcohol
  • Alcohol
  • Booze
  • Brewery
  • Whiskey
  • Vodka
  • Tequila 
  • Gin
  • Bourbon
  • Champagne
  • Wine
  • Beer

 

Firearms
  • Ammo
  • Ammunition
  • Bullet
  • Firearm
  • Gun
  • Gunpowder
  • Pistol
  • Revolver
  • Rifle
  • Handgun
  • Scope
  • Shotgun
  • Silencer
  • Trigger
Gambling
  • bet (any variation of word)
  • gambling (any variation of word)
  • win (any variation of word)
  • picks
  • casino
  • money ( i.e save big money, make money, free money)
  • cash (i.e earn cash, cash bonus, fast cash)
  • big bucks
  • free
  • save big
  • billion
  • million
  • % off
  • bonus
  • odds
  • $$$
We’ve also identified spam-like language that we recommend staying away from:
Financial gain spam words
  • Take action
  • This won’t last
  • Urgent
  • What are you waiting for?
  • While supplies last
  • Once in a lifetime
  • One time
  • Order now
  • New customers only
  • You have been selected
  • Act now
  • Apply now
  • Call now
  • Get it now
  • Do it today
  • Get started now
  • Limited time
Freebies spam words
  • Free access
  • Free consultation
  • Free gift
  • Free hosting
  • Free info
  • Free investment
  • Free membership
  • Free money
  • Free preview
  • Free quote
  • Free trial
  • Free $$$
FOMO & sense of exclusivity
  • Take action
  • This won’t last
  • Urgent
  • What are you waiting for?
  • While supplies last
  • Once in a lifetime
  • One time
  • Act now
  • Apply now
  • Call now
  • Get it now
  • Order now
  • New customers only
  • You have been selected
  • Don’t delete
  • 4U
  • Get in touch now
  • Do it today
  • Get started now
  • Limited time
Miracle workers
  • Removes wrinkles
  • Reverse aging
  • You will not believe your eyes
  • Bargain
  • Guaranteed
  • Miracle
  • Risk-free
  • Instant
  • Cures
  • Certified
  • Fantastic
  • $$$
  • Cure baldness
  • #1
  • 100% more
  • 100% free
  • 100% satisfied

 

  • Incredible deal
  • Promise
  • Satisfaction guaranteed
  • Exclusive deal
  • Winning
  • You are a winner
  • Lifetime
  • Lose weight
  • Weight loss
  • Valium
  • Viagra
  • Vicodin
  • Human growth hormone
  • Xanax
  • Reinvent yourself
  • Unlimited
  • Join millions
Financial freedom
  • Additional income
  • Be your own boss
  • Consolidate debt
  • double your cash
  • Refinance home
  • Double your income
  • Earn extra cash
  • Earn money
  • Extra cash
  • Extra income
  • Eliminate bad credit
  • Expect to earn
  • Fast cash / fast return
  • Financial freedom
  • Full refund
  • Get out of debt
  • Get paid
  • Make money
  • Million dollars
  • Pennies a day

 

No obligation, tricks, or hidden fees
  • No catch
  • No cost
  • No credit check
  • No fees
  • No gimmick
  • No hidden fees
  • No interest
  • No investment
  • No obligation
  • No purchase necessary
  • No BS
  • No questions asked
  • No strings attached
  • Not junk
  • This isn’t junk
  • Not spam
  • This isn’t spam
  • See for yourself
  • We hate spam
  • Cancel any time
General use email and SMS spam words
  • Top
  • Increase sales
  • Increase traffic
  • Sample
  • Avoid bankruptcy
  • Become a member
  • Click below
  • Click here
  • Information you requested
  • Important information regarding
  • Auto email remover
  • Please read
  • Bulk email
  • Direct email
  • Check or money order
  • Congratulations
  • Confidentiality
  • Dear friend
  • Buy direct
  • Direct marketing
  • Internet marketing
  • Multi-level marketing
  • Meet singles
  • Mass email / SMS
  • Obligation
  • Passwords
  • Requires initial investment
  • Social security number
  • Undisclosed
  • Unsecured credit
  • Unsolicited
  • Unsecured debt
  • Accept credit cards
  • All new
  • Ad
  • As seen on
  • Beneficiary
  • Billing
  • Cards accepted
  • Credit card offers
  • Claims
  • Debt
  • Compare rates
  • In accordance with laws
  • Loans
  • Luxury
  • Marketing Solution
  • Online marketing
  • Mortgage rates
  • Name brand
  • Message contains
  • Opt-in
  • Pre-approved
  • Quote
  • Removal
  • Reserves the right
  • Score
  • Search engine
  • Sent in compliance
  • Subject to…
  • Terms and conditions
  • Trial
  • Warranty
  • Web traffic
  • Work from home
  • XXX