--- title: SMS Marketing Blog | Subtext | Music description: Music | Get updates about Subtext and all the latest SMS marketing industry updates. Learn about how texting your audience can drive engagement and revenue. image: https://info.joinsubtext.com/hubfs/Subtext%20Blog.png --- [![Subtext Logo](https://info.joinsubtext.com/hubfs/subtextlogo.svg "Subtext")](https://joinsubtext.com/) Menu - Customers Open Dropdown Close Dropdown [Newsrooms & Media Newsrooms & Media Headlines, current events, local news…](https://joinsubtext.com/v/media) [Music Music Artists, labels, festivals...](https://joinsubtext.com/v/music) [Sports Sports Athletes, game coverage, podcasts…](https://joinsubtext.com/v/sports) [Marketing & Commerce Launches, events, affiliate marketing…](https://joinsubtext.com/v/marketing) [Creators Creators Influencers, podcasters, thought leaders…](https://joinsubtext.com/v/creators) [Politics & Advocacy Politics & Advocacy Politicians, PACs, organizations…](https://joinsubtext.com/v/politics) - Features Open Dropdown Close Dropdown [Features Overview Features Overview View all Subtext features at a glance](https://info.joinsubtext.com/features)[The Subtext Platform The Subtext Platform Broadcast composer, subscriber inbox...](https://joinsubtext.com/f/subtext-platform)[Subscriber Growth Tools Subscriber Growth Tools Landing pages, embeds, keyword sign-ups...](https://joinsubtext.com/f/subscriber-growth-tools)[Engagement Tools Engagement Tools Auto-replies, SMS surveys, drip sequences...](https://joinsubtext.com/f/engagement-tools)[Audience Segmentation Audience Segmentation Audience tags, segments, personalization...](https://joinsubtext.com/f/audience-segmentation)[Analytics, Subscriber Data & Reporting Analytics, Subscriber Data & Reporting Monthly reports, live analytics, 1st party data...](https://joinsubtext.com/f/analytics-reporting) [API & Webhooks API & Webhooks SMS API, subscriber management...](https://joinsubtext.com/f/api-webhooks) [Security, Compliance & Support Security, Compliance & Support 10DLC registration, audit logs...](https://joinsubtext.com/f/security-compliance) - [Case Studies](https://info.joinsubtext.com/case-studies) - [Blog](https://info.joinsubtext.com/blog) - [Log In](https://joinsubtext.com/dashboard) - [Book a Demo](https://joinsubtext.com/#sign_up) # Subtext Blog #### Get updates about Subtext and all the latest SMS marketing industry updates. Learn about how texting your audience can drive engagement and revenue. [![Subtext Graphic](https://info.joinsubtext.com/hubfs/Morgan/Why%20Subtext%20new%20blog%20hero.png)](https://info.joinsubtext.com/blog/why-subtext) #### Why Subtext? At Subtext, we help organizations build genuine connections with their audiences through direct, two-way conversations. By using text messaging instead of crowded social feeds or inboxes, Subtext enables authentic engagement that drives trust, loyalty, and measurable results. [Learn More](https://info.joinsubtext.com/blog/why-subtext) Posts about # Music [Music](https://info.joinsubtext.com/blog/tag/music), [Press](https://info.joinsubtext.com/blog/tag/press) ## [Subtext and SoundCloud Team Up to Bring Artists and Fans Closer Together](https://info.joinsubtext.com/blog/subtext-and-soundcloud-team-up-to-bring-artists-and-fans-closer-together-through-sms) The new partnership empowers SoundCloud’s global community of artists, bands, DJs, and audio... 2 minute read [Read More](https://info.joinsubtext.com/blog/subtext-and-soundcloud-team-up-to-bring-artists-and-fans-closer-together-through-sms) [Music](https://info.joinsubtext.com/blog/tag/music) ## [How to Promote Concerts: The Ultimate Guide](https://info.joinsubtext.com/blog/how-to-promote-a-concert-10-expert-marketing-strategies) Lights, cameras, and packed venues are the dream of any artist going on tour—but packed venues... 7 minute read [Read More](https://info.joinsubtext.com/blog/how-to-promote-a-concert-10-expert-marketing-strategies) [Why Subtext?](https://info.joinsubtext.com/blog/tag/why-subtext), [Music](https://info.joinsubtext.com/blog/tag/music) ## [Perrie Edwards Generates Social Media Virality Through No Tears Hotline](https://info.joinsubtext.com/blog/perrie-edwards-no-tears-hotline) In a time dominated by streaming and social media, musicians constantly seek innovative ways to... 2 minute read [Read More](https://info.joinsubtext.com/blog/perrie-edwards-no-tears-hotline) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Music](https://info.joinsubtext.com/blog/tag/music) ## [Paula Hartmann Integrates SMS into Album Launch](https://info.joinsubtext.com/blog/german-artists-integrate-sms-into-album-launch) Musicians are constantly looking for new ways to connect with their fans. German artist Paula... 2 minute read [Read More](https://info.joinsubtext.com/blog/german-artists-integrate-sms-into-album-launch) [Music](https://info.joinsubtext.com/blog/tag/music) ## [How To Promote Concerts: 8 Ways to Make Your Tour a Success](https://info.joinsubtext.com/blog/guide-to-concert-promotion-8-successful-tour-marketing-tips) Lights, cameras, and packed venues are the dream of any artist going on tour—but packed venues... 6 minute read [Read More](https://info.joinsubtext.com/blog/guide-to-concert-promotion-8-successful-tour-marketing-tips) [Audience Growth](https://info.joinsubtext.com/blog/tag/audience-growth), [Music](https://info.joinsubtext.com/blog/tag/music), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Sports](https://info.joinsubtext.com/blog/tag/sports), [Audience Engagement](https://info.joinsubtext.com/blog/tag/audience-engagement) ## [How to Increase Fan Engagement: 7 Simple Strategies](https://info.joinsubtext.com/blog/ways-to-increase-fan-engagement) Building a fanbase is easy. Keeping it engaged is where most brands and creators fall short. ... 8 minute read [Read More](https://info.joinsubtext.com/blog/ways-to-increase-fan-engagement) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Why Subtext?](https://info.joinsubtext.com/blog/tag/why-subtext), [Events](https://info.joinsubtext.com/blog/tag/events), [Music](https://info.joinsubtext.com/blog/tag/music), [Politics](https://info.joinsubtext.com/blog/tag/politics), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Media](https://info.joinsubtext.com/blog/tag/media), [Engagement](https://info.joinsubtext.com/blog/tag/engagement) ## [Engage Audiences with Evergreen SMS Channels](https://info.joinsubtext.com/blog/evergreen) In a fast-paced digital world where marketing tactics evolve rapidly, SMS marketing shines as a... 3 minute read [Read More](https://info.joinsubtext.com/blog/evergreen) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Music](https://info.joinsubtext.com/blog/tag/music) ## [Nessa Barrett's Phone Number Tree Creates New Music & Tour Buzz](https://info.joinsubtext.com/blog/nessa-barrett-phone-tree) If you can get Gen Zers to pick up their phones to use the actual call function, you’ve struck... 1 minute read [Read More](https://info.joinsubtext.com/blog/nessa-barrett-phone-tree) [Why Subtext?](https://info.joinsubtext.com/blog/tag/why-subtext), [Feature](https://info.joinsubtext.com/blog/tag/feature), [Music](https://info.joinsubtext.com/blog/tag/music), [Creators](https://info.joinsubtext.com/blog/tag/creators), [Voice](https://info.joinsubtext.com/blog/tag/voice) ## [How Subtext's Audio Features Drive Fan Engagement](https://info.joinsubtext.com/blog/voice-feature) While our focus is text, we understand that sometimes you need a bit more (especially our... 3 minute read [Read More](https://info.joinsubtext.com/blog/voice-feature) Prev [1](https://info.joinsubtext.com/blog/tag/music/page/1) [2](https://info.joinsubtext.com/blog/tag/music/page/2) [Next](https://info.joinsubtext.com/blog/tag/music/page/2) ### Ready to start texting? [Schedule a Demo](https://info.joinsubtext.com/book-a-demo) [![Subtext Logo](https://info.joinsubtext.com/hubfs/Morgan/subtext_footer_logo.svg "Subtext")](https://joinsubtext.com/) Subtext was founded in 2019 in New York City by Advance Alpha Group. © 2026 Subtext. All rights reserved. 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