--- title: SMS Marketing Blog | Subtext | Podcasts description: Podcasts | Get updates about Subtext and all the latest SMS marketing industry updates. Learn about how texting your audience can drive engagement and revenue. image: https://info.joinsubtext.com/hubfs/Subtext%20Blog.png --- [![Subtext Logo](https://info.joinsubtext.com/hubfs/subtextlogo.svg "Subtext")](https://joinsubtext.com/) Menu - Customers Open Dropdown Close Dropdown [Newsrooms & Media Newsrooms & Media Headlines, current events, local news…](https://joinsubtext.com/v/media) [Music Music Artists, labels, festivals...](https://joinsubtext.com/v/music) [Sports Sports Athletes, game coverage, podcasts…](https://joinsubtext.com/v/sports) [Marketing & Commerce Launches, events, affiliate marketing…](https://joinsubtext.com/v/marketing) [Creators Creators Influencers, podcasters, thought leaders…](https://joinsubtext.com/v/creators) [Politics & Advocacy Politics & Advocacy Politicians, PACs, organizations…](https://joinsubtext.com/v/politics) - Features Open Dropdown Close Dropdown [Features Overview Features Overview View all Subtext features at a glance](https://info.joinsubtext.com/features)[The Subtext Platform The Subtext Platform Broadcast composer, subscriber inbox...](https://joinsubtext.com/f/subtext-platform)[Subscriber Growth Tools Subscriber Growth Tools Landing pages, embeds, keyword sign-ups...](https://joinsubtext.com/f/subscriber-growth-tools)[Engagement Tools Engagement Tools Auto-replies, SMS surveys, drip sequences...](https://joinsubtext.com/f/engagement-tools)[Audience Segmentation Audience Segmentation Audience tags, segments, personalization...](https://joinsubtext.com/f/audience-segmentation)[Analytics, Subscriber Data & Reporting Analytics, Subscriber Data & Reporting Monthly reports, live analytics, 1st party data...](https://joinsubtext.com/f/analytics-reporting) [API & Webhooks API & Webhooks SMS API, subscriber management...](https://joinsubtext.com/f/api-webhooks) [Security, Compliance & Support Security, Compliance & Support 10DLC registration, audit logs...](https://joinsubtext.com/f/security-compliance) - [Case Studies](https://info.joinsubtext.com/case-studies) - [Blog](https://info.joinsubtext.com/blog) - [Log In](https://joinsubtext.com/dashboard) - [Book a Demo](https://joinsubtext.com/#sign_up) # Subtext Blog #### Get updates about Subtext and all the latest SMS marketing industry updates. Learn about how texting your audience can drive engagement and revenue. [![Subtext Graphic](https://info.joinsubtext.com/hubfs/Morgan/Why%20Subtext%20new%20blog%20hero.png)](https://info.joinsubtext.com/blog/why-subtext) #### Why Subtext? At Subtext, we help organizations build genuine connections with their audiences through direct, two-way conversations. By using text messaging instead of crowded social feeds or inboxes, Subtext enables authentic engagement that drives trust, loyalty, and measurable results. [Learn More](https://info.joinsubtext.com/blog/why-subtext) Posts about # Podcasts [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts) ## [How to Monetize Your Podcast: 6 Strategies to Fuel Engagement and Revenue](https://info.joinsubtext.com/blog/how-to-monetize-your-podcast) Podcasting is rapidly gaining traction as a go-to avenue for entertainment and information. In the... 4 minute read [Read More](https://info.joinsubtext.com/blog/how-to-monetize-your-podcast) [Audience Growth](https://info.joinsubtext.com/blog/tag/audience-growth), [Music](https://info.joinsubtext.com/blog/tag/music), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Sports](https://info.joinsubtext.com/blog/tag/sports), [Audience Engagement](https://info.joinsubtext.com/blog/tag/audience-engagement) ## [How to Increase Fan Engagement: 7 Simple Strategies](https://info.joinsubtext.com/blog/ways-to-increase-fan-engagement) Building a fanbase is easy. Keeping it engaged is where most brands and creators fall short. ... 8 minute read [Read More](https://info.joinsubtext.com/blog/ways-to-increase-fan-engagement) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Why Subtext?](https://info.joinsubtext.com/blog/tag/why-subtext), [Events](https://info.joinsubtext.com/blog/tag/events), [Music](https://info.joinsubtext.com/blog/tag/music), [Politics](https://info.joinsubtext.com/blog/tag/politics), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Media](https://info.joinsubtext.com/blog/tag/media), [Engagement](https://info.joinsubtext.com/blog/tag/engagement) ## [Engage Audiences with Evergreen SMS Channels](https://info.joinsubtext.com/blog/evergreen) In a fast-paced digital world where marketing tactics evolve rapidly, SMS marketing shines as a... 3 minute read [Read More](https://info.joinsubtext.com/blog/evergreen) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Sports](https://info.joinsubtext.com/blog/tag/sports), [Media](https://info.joinsubtext.com/blog/tag/media) ## [Audience Engagement Q&A with Ross Jackson of LockedOn Saints Podcast](https://info.joinsubtext.com/blog/audience-engagement-masterclass-lockedon-saints) At Subtext, we’re fortunate to work with amazing partners across media, sports, entertainment,... 6 minute read [Read More](https://info.joinsubtext.com/blog/audience-engagement-masterclass-lockedon-saints) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Sports](https://info.joinsubtext.com/blog/tag/sports) ## [Q&A With Buckeye Talk's Doug Lesmerises: From Skeptic to '1,000% in.'](https://info.joinsubtext.com/blog/qa-with-buckeye-talks-doug-lesmerises) At Subtext we're fortunate to work with amazing partners across media, sports, entertainment,... 6 minute read [Read More](https://info.joinsubtext.com/blog/qa-with-buckeye-talks-doug-lesmerises) [Texting Guides](https://info.joinsubtext.com/blog/tag/texting-guides), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Media](https://info.joinsubtext.com/blog/tag/media) ## [How to Use SMS to Create a More Interactive Podcast Experience](https://info.joinsubtext.com/blog/how-to-use-sms-to-create-a-more-interactive-podcast-experience) Subtext was recently named one of the most effective paid podcast strategies. The ability to... 1 minute read [Read More](https://info.joinsubtext.com/blog/how-to-use-sms-to-create-a-more-interactive-podcast-experience) [Use Cases](https://info.joinsubtext.com/blog/tag/use-cases), [Podcasts](https://info.joinsubtext.com/blog/tag/podcasts), [Creators](https://info.joinsubtext.com/blog/tag/creators) ## [Podcast Hosts Get 10x the Engagement via Text Than on Social](https://info.joinsubtext.com/blog/podcast-hosts-get-10x-the-engagement-via-text-than-on-social) On Subtext, podcast hosts see 10x fan engagement compared to social channels, giving them a quick... 3 minute read [Read More](https://info.joinsubtext.com/blog/podcast-hosts-get-10x-the-engagement-via-text-than-on-social) ### Ready to start texting? [Schedule a Demo](https://info.joinsubtext.com/book-a-demo) [![Subtext Logo](https://info.joinsubtext.com/hubfs/Morgan/subtext_footer_logo.svg "Subtext")](https://joinsubtext.com/) Subtext was founded in 2019 in New York City by Advance Alpha Group. © 2026 Subtext. All rights reserved. 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