A low effort, high impact solution that easily integrates into your existing engagement and marketing strategies.
Interactive Fan Experiences
Create unique experiences by sending new music teasers, setting up auto-replies or polling your fans.
Own Your Fan Relationships
Subtext gives you a direct line of communication with your audience. Text whatever you want, whenever you want.
Turn Human Connection Into Powerful Results
Software that empowers you to build and own meaningful relationships with your listeners in just a few clicks. Whether you want to text behind-the-scenes content, drop new music or promote a tour, Subtext makes it easy and fun.
"I don’t see this as a short-term trend but an evolution to where the role of intermediaries, like search engines and social media networks, becomes less critical to media companies. The move to solutions like Subtext is all about regaining control."
Mollie Walker
Sports Reporter, New York Post
"I've really enjoyed the intimacy of Subtext. I feel there are a lot of people out there who genuinely enjoy getting daily updates about their favorite team and they respond as such, I get a lot of Thank you's. Interacting with fans is the most rewarding part of Subtext by far."
Chris Quinn
VP of Content, Cleveland.com
"I don't think journalism has ever had such an important tool. Anyone who is serious about journalism would be well-served to replicate it."
