Real Revenue.
Real Relationships. Real Numbers.
See how media companies, brands and teams are using Subtext to drive measurable business results.
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Retention
Texts that reach at-risk and lapsed subscribers before the churn date does.
Added SMS to the retention playbook and reactivated lapsed digital subscribers at scale.
Timely, targeted texts to subscribers flagged as likely to cancel.
Offered paid subscribers exclusive access to their favorite sports reporters.
Revenue
Sales, donations, sponsorships, and affiliate commission the channel paid for itself with.
One or two texts a month to existing customers drove consistent bottom-line profit.
A single SMS campaign turned committed fans into six figures of donations.
Launched SMS alongside their podcast and built a direct revenue stream.
A sports handicapper turned his SMS channel into a full subscription business.
Sold local advertisers a packaged SMS sponsorship — a new revenue line for Advance Local.
Location-based texts turned a subscriber list into actual foot traffic and sales.
Delivered Amazon Prime Day deals straight to subscribers for direct affiliate commission.
Engagement
Two-way conversations that shape editorial, build community, and give the audience a voice.
A Town Hall Text Line changed how residents reach local government — and shaped policy.
Readers directly influence editorial coverage. SMS is their voting booth.
Chris Quinn holds direct conversations with residents, and replies shape story decisions.
Hosted a live Q&A around the presidential debates with real-time audience input.
Exclusive content plus a standing ask for feedback. Replies shaped new content.
Events
One channel for the run-up, the room, and the follow-up — with sponsor value attached.
Streamlined pre-event, live, and post-event comms with sponsor value attached.
Kept attendees oriented before and throughout with real-time updates.
Direct texts, live Q&A, giveaways, and real-time updates kept the room engaged.
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