New feature: auto-replies

We're excited to announce that you can now customize and send automatic replies to subscribers! We've created an even more effective way to send personalized and on-demand details to subsets of your audience seeking instant information. 

Matt Berry

Hosts can set specific keywords that elicit auto-responses. Here are a few creative ways to use it: 

1. Provide important voting information on demand. Subscribers can text their state and immediately receive state specific information regarding midterm election deadlines.

2. Use auto-replies while polling your audience to give personalized feedback to their choice. 

3. Create a game based on a decision tree for subscribers. For example, who remembers Green Chyna's "Do you have what it takes to be Beyonce's assistant?" twitter thread? Imagine this over text! 

4. Offer recommendations on restaurants, tv/movies to stream, or gift ideas. You can ask subscribers to text back DRAMA,  COMEDY, or THRILLER and instantly respond back with recommendations.  

5. Send personalized information such as weekly horoscopes. 

6. Distribute further contact information on an at need basis. Subscribers could text back "Contact us" to request email or website information. 

These are just a few ideas. To learn more about this and other Subtext features, reach out at

Back to Blog

Related Articles

New Feature: Drip Sequences

Subtext is excited to announce our newest feature on the platform: Drip Sequences! At Subtext,...

How Subtext's Audio Features Drive Fan Engagement

While our focus is text, we understand that sometimes you need a bit more (especially our...

Subtext as Push Notification - a Q&A With Block Club Chicago

At Subtext, we're fortunate to work with amazing partners across media, sports, entertainment,...