--- title: Subtext 2023 Wrap Up | Subtext Blog description: 2023 was a year for SMS. Lets take a look back at all of Subtext's eras and see what we achieved this year! image: https://info.joinsubtext.com/hubfs/EOY%20Blog%20Header%202024%203.png --- [![Subtext Logo](https://info.joinsubtext.com/hubfs/subtextlogo.svg "Subtext")](https://joinsubtext.com/) Menu - Customers Open Dropdown Close Dropdown [Newsrooms & Media Newsrooms & Media Headlines, current events, local news…](https://joinsubtext.com/v/media) [Music Music Artists, labels, festivals...](https://joinsubtext.com/v/music) [Sports Sports Athletes, game coverage, podcasts…](https://joinsubtext.com/v/sports) [Marketing & Commerce Launches, events, affiliate marketing…](https://joinsubtext.com/v/marketing) [Creators Creators Influencers, podcasters, thought leaders…](https://joinsubtext.com/v/creators) [Politics & Advocacy Politics & Advocacy Politicians, PACs, organizations…](https://joinsubtext.com/v/politics) - Features Open Dropdown Close Dropdown [Features Overview Features Overview View all Subtext features at a glance](https://info.joinsubtext.com/features)[The Subtext Platform The Subtext Platform Broadcast composer, subscriber inbox...](https://joinsubtext.com/f/subtext-platform)[Subscriber Growth Tools Subscriber Growth Tools Landing pages, embeds, keyword sign-ups...](https://joinsubtext.com/f/subscriber-growth-tools)[Engagement Tools Engagement Tools Auto-replies, SMS surveys, drip sequences...](https://joinsubtext.com/f/engagement-tools)[Audience Segmentation Audience Segmentation Audience tags, segments, personalization...](https://joinsubtext.com/f/audience-segmentation)[Analytics, Subscriber Data & Reporting Analytics, Subscriber Data & Reporting Monthly reports, live analytics, 1st party data...](https://joinsubtext.com/f/analytics-reporting) [API & Webhooks API & Webhooks SMS API, subscriber management...](https://joinsubtext.com/f/api-webhooks) [Security, Compliance & Support Security, Compliance & Support 10DLC registration, audit logs...](https://joinsubtext.com/f/security-compliance) - [Case Studies](https://info.joinsubtext.com/case-studies) - [Blog](https://info.joinsubtext.com/blog) - [Log In](https://joinsubtext.com/dashboard) - [Book a Demo](https://joinsubtext.com/#sign_up) ![](https://info.joinsubtext.com/hubfs/EOY%20Blog%20Header%202024%203.png) # Subtext 2023 Wrap Up Published by [Subtext](https://info.joinsubtext.com/blog/author/subtext) on Dec 18, 2023 We've come to the end of our 2023 Era. It's been quite the ride and if you asked us to pick just one word to describe it, we simply couldn't. We've dabbled in many eras this year and evolved in more ways than we can count. So before you jet off on your holiday trips, we wanted to take a brief moment to look back at a few of Subtext's top eras from this year. Roll the tape!  📽️  ### The Fearless Era ![Fearless Era - Growth Metrics](https://info.joinsubtext.com/hs-fs/hubfs/Fearless%20Era%20-%20Growth%20Metrics.png?width=1550&height=775&name=Fearless%20Era%20-%20Growth%20Metrics.png) The era that reigned  While one word could never define our 2023 era, the closest we can come to is Fearless. We took some risks and it definitely paid off.  ### The Reputation Era ![Award Era](https://info.joinsubtext.com/hs-fs/hubfs/Award%20Era.png?width=1550&height=776&name=Award%20Era.png) The era that transformed  Bit by bit, we've [built our reputation](https://info.joinsubtext.com/blog/subtext-fast-company-2023) and shown that we are here to stay. But, we didn't do it alone. We have our awesome clients to thank for that!  ### The Speak Now Era  ![Speak Now NEW-1](https://info.joinsubtext.com/hs-fs/hubfs/Speak%20Now%20NEW-1.png?width=1551&height=775&name=Speak%20Now%20NEW-1.png) The era that spoke 🗣️ At Subtext, we prefer to let our clients do the talking. And talk they did! Our awesome clients provided incredible feedback for us, resulting in [countless platform updates and innovations](https://info.joinsubtext.com/blog/new-feature-drip-sequences). ### The 1989 Era ![1989 new](https://info.joinsubtext.com/hs-fs/hubfs/1989%20new.png?width=1550&height=776&name=1989%20new.png) The era that pivoted  Subtext leaned into the pivot hard this year, pushing beyond SMS and [implemented voice features](https://info.joinsubtext.com/blog/voice-feature) that produced the most original artist channels to date.  ![1989 promos](https://info.joinsubtext.com/hs-fs/hubfs/1989%20promos.png?width=1550&height=1660&name=1989%20promos.png)   ### The Lover Era ![lover 2-1](https://info.joinsubtext.com/hs-fs/hubfs/lover%202-1.png?width=1551&height=776&name=lover%202-1.png) The era that loved The Subtext team has loved more channels than we can possibly count, but here are just a few from the past year that made our hearts skip a beat!   ![Lover imagery](https://info.joinsubtext.com/hs-fs/hubfs/Lover%20imagery.png?width=1550&height=2266&name=Lover%20imagery.png) ### Fan Mail  ![Letters from our fans](https://info.joinsubtext.com/hs-fs/hubfs/Letters%20from%20our%20fans.png?width=2325&height=2279&name=Letters%20from%20our%20fans.png) ### What comes next? ![Whats next](https://info.joinsubtext.com/hs-fs/hubfs/Whats%20next.png?width=1550&height=776&name=Whats%20next.png) The era that..... As we move into the new year and shake off 2023, the Subtext team wanted to take a moment to thank our awesome clients and invite those interested in learning more about Subtext's SMS platform to [reach out to learn more](https://info.joinsubtext.com/book-a-demo). We don't know yet where 2024 will take us, we just know we're taking you along for the ride.  We'll see you in the next era. ✨ Tags: [Why Subtext?](https://info.joinsubtext.com/blog/tag/why-subtext) [Back to Blog](https://info.joinsubtext.com/blog) ### Ready to start texting? [Schedule a Demo](https://info.joinsubtext.com/book-a-demo) ## Related Articles ## [Subtext 2024 Wrap Up](https://info.joinsubtext.com/blog/subtext-2024-wrap-up) What an incredible year it has been! As we head into the holidays, we’re taking a moment to... [Read More](https://info.joinsubtext.com/blog/subtext-2024-wrap-up) ## [Subtext Named to Inc.’s 2024 Best in Business List in Media](https://info.joinsubtext.com/blog/subtext-named-to-incs-2024-best-in-business-list-in-media) Subtext is proud to announce its inclusion on the Inc. 2024 Best in Business list in the Media... [Read More](https://info.joinsubtext.com/blog/subtext-named-to-incs-2024-best-in-business-list-in-media) ## [Subtext 2022 Wrap Up](https://info.joinsubtext.com/blog/subtext-2022-wrap-up) 2022\. What a year! From those who've grown with us, to transfers, and first years hosts, we want... [Read More](https://info.joinsubtext.com/blog/subtext-2022-wrap-up) [![Subtext Logo](https://info.joinsubtext.com/hubfs/Morgan/subtext_footer_logo.svg "Subtext")](https://joinsubtext.com/) Subtext was founded in 2019 in New York City by Advance Alpha Group. © 2026 Subtext. All rights reserved. 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